If you have not yet seen this TED talk, it is well worth it. Funny, beautifully presented, and he has a point about flags in particular and design in general.
Logos are more than just pretty pictures, they are a visual representation of your organization. 3 simple ideas to make your logo work for you!
Iconography is the "image" code of your organization. Find out some simple guidelines on how to use it to effectively brand your business